Blogs release the voice of the readership by allowing experts in their field to correct others, and be corrected themselves. With so many participants, being dissimilar becomes difficult and it becomes more difficult with a certain set of similar rules.
Let us find out what these rules are and how are these rules important for success:
Time Is Your Ace
Bloggers should take care of the freshness of the content. Publishing the content on time is the mantra. Bloggers may post a link to the original news source and can convey the news hours before established outlets can commit resources to their own rehash and news top.
Share The Credit
While traditional media avoid reporting anything "not invented”, bloggers should reveal the web's vast resources through compulsive linking. Giving credit to the real authors should do this linking to web resources.
Roll On The Blogs
Bloggers should weave new broadcast networks. In other words, bloggers should regularly commend and link to other blogger's posts.
Chronology
To make room for fresh arriving news most of the traditional publishers dump their old product into search enabled database warehouses. But a blog
should be like a diary-like stack of events. Its chronological news presentation should fit with innate human story-telling or information-processing habits.
Site Construction
Do not over-engineer and brand-bloat the site. Avoid heavy-handed attempts at graphic branding that may generate more clutter and confusion with
poorly placed content. Highlight the urgency and directness of the content. Make it more funny and insight-filled blog.
Reliability
Defeat the notion that Blogs are unreliable. Writing only about the truth can do this. Be accurate. Be consistent. Sometimes, blogs distill a reality too
fragmented for a person to comprehend, so avoid breaking links and avoid directing people to sites where they would not like to go.
Communication
Most human verbal communication is not rocket science; it's sloppy, looping, incoherent, and prolix. Blogs compare rather well to an older and more
widely used communications tool, talking. Advertising in a blog will enable an advertiser to communicate with a critical mass of thinkers.
Adhering to Privacy Statement
People who report the news should be aware of the consequences of abuse that is inherent in the system. Handling privacy is not an easy task. A
blogger’s ethical standards are designed to delineate the journalist's responsibilities and provide a clear code of conduct that ensures the integrity of the news. The only exception to this rule is when inadvertently personal information about someone else is revealed. It is only fair to remove the offending entry altogether, when you discover that you have violated a confidence or made an acquaintance uncomfortable by mentioning his or her name in your write-up. Also important is that you remember that you have made a mistake and try never to repeat that again.
A Touch Of Human Interest
Blogs should provide details from the writer's life: missed flights, break-ups, and rodents under the stove, computer meltdowns, muggings, and tamale recipes. These are the examples of what visitors actually want to read.
Discover The Passion Within
Blogs are mostly written in the first person and can convey a blast of the emotions. This emotional richness may consist of irony, elation, bitterness, tears, laughter, profanity, boredom and compulsiveness. Blogs should be written as human expressions rather than corporate excretions.
Devotion
It should be remembered that readers would reciprocate to all honest efforts. They are equally devoted. If bloggers get to write about what they care about at whatever length and in whatever detail – they will write with far more commitment than the average corporate scribe
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