For the last half-century, we are slowly evolving our habits, expectations, businesses, life-styles, needs, social interactions and self-conceptions to catch up with the computer revolution. Society is still learning to express itself within and through the new tools. The "blog" is more than the sum of its conceptual constituents. It is a tool that enables people with different tastes to come together and explore the creativity within them. Blogs give them voice to their views and expression that craves an outlet. These expressions of free emotions enable a blogger and his or her readers to typically be "early adopters" or “trendsetters” and “opinion leaders”.
Blogging has taken off in a remarkable fashion. Weblogs run from single person operation to large communities spread throughout the world. Besides offering a great way for readers to constantly find updated news and information, it also allows authors to connect to thousands of readers in a personal way. The plethora of tools available today has helped the weblog to publish posts to a great extent. These are probably the reasons why they have been widely adopted and maintained - for several years in some cases.
Blogs have never seen so much of growth as it is the case today. The competition is high and the benchmarks aren’t what it should be. In such as a scenario, it is important to define and follow strategies that could pave your way to success. This section of the unit will identify and discuss such strategies.
|